This summarized review has a lot to offer; especially when it comes to ideas that content publishers can benefit from using the available long-tail keywords.

For instance, these were ten of the most searched topics on Google in 2021:

1. NBA

2. DMX

3. Gabby Petito

4. Kyle Rittenhouse

5. Brian Laundrie

6. Mega Millions

7. AMC Stock

8. Stimulus Check

9. Georgia Senate Race

10. Squid Game

Apart from the number of opportunities that it presents, it is also quite satisfying for our general curiosity to see that people are searching for it on Google.

Here are just a few more top trending searches:

1. Australia vs India

2. India vs England

3. IPL

4. Euro 2021

5. Copa América

Table of Contents

What do Google top searches mean, and how is it important?

“Google’s top trending searches” is fairly self-explanatory; it is a well-researched compilation of all the topics, queries, and keywords that have been searched for by people using the Google search. It is widespread data that can be viewed based on any region of the world or by distinct categories; enabling us to search and compare the hottest contemporary trends.

It carries huge significance and is used by businesses, marketers, researchers, and several other people to gain extensive knowledge on the ongoing trends. This can be majorly helpful for ideas and content production while offering a detailed understanding of how a reader’s attention can be gained. The key is to be able to relate those top search topics and keywords to your own specific industry, in order to benefit from them.

Here is a list of Google trends benefits:

1. Enhancing your online marketing and advertising

2. Market research

3. Product research

4. Keyword research for Search Engine Optimization (SEO)

5. Discovering seasonal and contemporary topics

6. Researching niche products

7. Brand comparison

8. Brand interests

9. Search patterns

Top Trending Long-Tail Keywords of 2021

Having access to the top searches can be worthless if you cannot relate to it as a business, which means even with all the data, your content publishers or search marketers can only do so much.

Since a lot of the long-tail keywords are posed as questions, you may be able to capitalize by creating content that answers these questions. Here are a few from the top searches this year:

#How to help others

How to help Afghan refugees?
How to help Texas?
How to help India COVID?
How to help toddlers with coughs?
How to help foster kids?

#How to be

How to be eligible for a stimulus check?
How to be more attractive?
How to be happy alone?
How to be a baddie?
How to be a good boyfriend?

#How to style

How to style straight-leg jeans?
How to style a wolf haircut?
How to style a corset?
How to style rings?
How to style a sweater vest?

Top Google Trends for different industries in 2021

Google publicly released its yearly report named “Year In Search 2021” on December 8, 2021. The report reflects the most searched terms on Google for the entirety of this year. This gives us a detailed insight into what people have been interested in, and have been interacting with the most. Not only does it explain the past and present of the world of online searches on the biggest search engine in the world; but it also gives us the knowledge, which if utilized properly, can enable us to predict the future trends and searches of the masses which can be a major support and guidance to what topics, keywords, and content to choose and produce in order to get better attention and engagement from readers.

So, here is a list of the top Google trends for various categories for the year 2021:

#1 News:

Afghanistan
AMC Stock
COVID Vaccine
Dogecoin
GME Stock

#2 Foods:

Birria Tacos
Nasi goreng
Feta pasta
Charcuterie board
生姜焼き (Shogayaki)

#3 Games:

PopCat
FIFA 22
Battlefield 2042
Resident Evil Village
Genshin Impact

#4 Movies:

Eternals
Black Widow
Dune
Shang-Chi and the Legend of the Ten Rings
Red Notice

#5 Sports Teams:

Real Madrid CF
Chelsea F.C
Paris Saint-Germain F.C
Los Angeles Lakers

#6 TV Shows:

Squid Games
Bridgerton
WandaVision
Cobra Kai
Loki

#7 People:

Alec Baldwin
Kyle Rittenhouse
Christian Eriksen
Tiger Woods
Simone Biles

Final Word

This blog offers detailed information about what we mean by top Google searches or the top trending topics on Google, and how important it is for us to have access to this information. While there is a lot you can learn from this blog, you can also reach out to us to help you achieve every single milestone set for your brand’s online marketing and advertising.

Discovering Google’s Top Searches of 2021