Execution
A follow-up email led event attendees to the Vanguard online store through a call to action button to promote sales growth and conversion.


Results
- 67.4% Open Rate
Because we followed up with a relevant and segmented audience, we received a high open rate of 67.4%, which is more than triple of industry standards. by providing unique and relevant information, attendees were about to stay engaged even after the event, which further instilled our client’s message, promoted sales and helped foster relationships.
Success Stories
Digital Marketing for Tradeshows
A personalized comprehensive nurture campaign designed to encourage booth and workshop attendance along with targeted follow-up and lead scoring in place.
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Lead
Generation
Increased lead generation with an email nurture stream, where leads were taken directly to an online storefront to make a purchase.
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Website Design
and Build
An interactive website designed to educate pet owners on diabetes in cats and dogs and how AlphaTRAK can help regulate the disease.
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